About Us


Founded upon strong relationships with quality manufacturers, Rugged Rare® aims to provide function without sacrificing form. From your casual outdoor adventurer to your die hard rock climber or cross-country skier, our goal is to supply reliable, rugged bags and equipment that meet the needs of the great people that use them.


Partnered with only the finest suppliers of outdoor and utility gear, Rugged Rare® features products by American Outdoorsman® and River Ridge®.

Designed to stand the test of time, American Outdoorsman® products are crafted in some of the best factories overseas, using only the highest quality fabrics, leathers and stitching.

Whether you are preparing to summit Kilimanjaro or just pitching a tent in the backyard, Rugged Rare® has the gear and the tools to help you get it done.